Article tag: Search
How to Improve Your Website’s Performance through Inbound Links
By Adam J. Barkafski Published:01 August 2009
With so many websites out there competing for customers and top spots in search engines, it seems like there’s a new magic bullet each day that’s supposed to propel your site to the very top. And some of that is because search engines continually change what they’re looking for in order to rank websites. But there aren’t many things you can do to bring more visitors to your website more effectively than the tried-and-true method of creating inbound links to your website.
How to Title Your Web Pages for Better Search Results
By Adam J. Barkafski Published:01 July 2009
You can spend untold amounts of time on the content of your web pages—writing and rewriting (and rewriting!) your text, taking perfect photos, experimenting with just the right way to ask for the sale—for the singular goal of making that all-important conversion. All of your website’s components contribute to encouraging a visitor to take action…or not. One area often neglected on a web page, however, is the page’s title, which is the first thing a visitor sees when coming from a search engine.
Seven Signs It’s Time for a New Website
By Adam J. Barkafski Published:01 March 2009
If you’ve been in business long enough, you’ve probably seen fresh, shiny new websites and thought, “I wish mine looked like that!” You may be tempted to spring for a new website just because you’ve seen something else you like better, or you’re tired of your current design. However, you may be wasting your hard-earned money. Your current website may already be strong, so why tamper with a winner? There are deeper, more crucial reasons than “how it looks” to go for a new website. Let’s examine seven solid reasons to take on this large project.
Ask These Four Questions to Find the Right Web Designer
By Adam J. Barkafski Published:01 September 2007
Creating a website can be a wonderful, overwhelming, and even scary adventure. Finding the right person to do it can be even more adventurous! If you’re like me, you may feel that wading through all the choices to look for the right match seems so daunting that sometimes it keeps you stuck in the mud…especially when you’re not sure of what you’re looking for or what questions you should ask.
Get the Right Domain Name for Your New Website (Part 1)
By Adam J. Barkafski Published:01 July 2007
Thinking about and planning a new website can be an exciting venture. There are so many possibilities to think about: colors, images, special features. Sometimes the possibilities get the creative juices flowing; other times, it seems too much! One of the very first decisions, which may overwhelm a new website planner, is the choice of a domain name. This is a decision you and your website will live with for a long time, so you’ll want to spend a little time thinking about it now. But it doesn’t have to be difficult. In this first of two articles, take some time to familiarize yourself with domain names and what to consider when choosing one, and you’ll be well on your way to a successful site!
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