Article tag: Marketing
Improving Your Website’s Success with Google Analytics
By Adam J. Barkafski Published:01 September 2009
How can you tell how your website is performing? Do you know how many visitors you get? Where they come from? What pages they visit? What they’re interested in? What they’re not?
8 Ways to Generate More Leads
By Ivan Levison Published:01 May 2009
In the old days (a few years ago), you could mail an envelope package or an email to a well-selected list and expect to get a fair number of orders.
Today the rules have changed and, for a bunch of reasons, marketers have had to adopt a two-step selling model:
Is Your Brand Delivering Customer Value?
By David Kent Published:01 May 2009
The continual talk of “tough times,” “economic hardship,” and a “global recession” is causing many business leaders to be fearful of what lies ahead. One thing that is clear is that we are now living in “uncertain times,” and this is requiring business leaders all over the world to apply a “different” kind of thinking to how they approach business issues and decisions.
Step by Step Process to Writing a Sales Letter
By Westly Lager Published:01 March 2009
You can write a great sales letter. Sure, you may have to learn some new skills. But keep in mind, the great copywriters of today weren’t born writing great sales letters. They started right where you may be—having never written a sales letter. Or maybe you’ve written a few sales letters, but they have disappointed you. Take heart. In this article, I will show you step by step what you need to put in your sales letters to give them the structure and persuasiveness you may desire.
Seven Signs It’s Time for a New Website
By Adam J. Barkafski Published:01 March 2009
If you’ve been in business long enough, you’ve probably seen fresh, shiny new websites and thought, “I wish mine looked like that!” You may be tempted to spring for a new website just because you’ve seen something else you like better, or you’re tired of your current design. However, you may be wasting your hard-earned money. Your current website may already be strong, so why tamper with a winner? There are deeper, more crucial reasons than “how it looks” to go for a new website. Let’s examine seven solid reasons to take on this large project.
Need a new website, but aren’t sure where to begin?
From Our Clients
You do create something from nothing, or at least from just a sketch on a page and create something ‘magical.’ You’ve taken our website ideas and made them come to life, and I just can’t thank you enough!
Karen M.
Grace United Church of Christ