Article tag: Content
How to Choose the Right Pages for Your Website
By Adam J. Barkafski Published:01 February 2012
Facing a new website can be a challenge. There are so many decisions to make, from selecting a domain name to choosing what colors to use. One of the major decisions is planning what sections or pages a website will have. The wrong pages can mean spending time and money on developing content that won't really make a difference, or worse, turning off potential customers. However, remembering one simple tip will make planning the right pages and sections to your website simple, and it should lead to more customers.
The Best Thing to Determine Your Website’s Success
By Adam J. Barkafski Published:01 January 2012
For most of us, our websites are an important way to find new business or activity. We create them hoping that people looking for the solutions that we provide will find us on the internet and then buy from us or contact us for more. However, this may be one of the greatest challenges we face—getting found by these web surfers. But there is one thing that you can do, more than anything else, that will help your site find its right audience.
Got a Local Business? Don’t Forget about Local Search!
By Adam J. Barkafski Published:01 October 2011
If your business or nonprofit caters to a local population in any way, say through a bricks-and-mortar store or some kind of localized in-person service, you might be missing out on a great online opportunity. How can a geographical limitation become an advantage over other websites that have no local boundaries? The answer lies in local search, and capitalizing on it can make a big difference for your business or organization.
How to Use Images and Videos for SEO Results
By Adam J. Barkafski Published:01 September 2011
In improving your website’s SEO campaign, you want to increase the positive exposure your site has in search engine results. But did you know that using and optimizing images and videos on your website can help you increase your search engine listing presence?
Don't Waste Money on Website Updates
By Adam J. Barkafski Published:01 January 2011
I’ve seen lots of people waste money on updating their websites. They spend hundreds or thousands of dollars to make changes here and there, but they didn’t really matter. When every dollar counts, are you wasting money, too?
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