Lots of Changes Are Coming…

I’ve been busy working on Dream Seed these days—a new website is coming as well as a new newsletter. This may mean that you are viewing the last issue of Dream Seeds in its current incarnation. There is also a lot of behind-the-scenes work taking place, too. Since the current state of the economy may find you doing similar activities for your business or nonprofit, I’ve written an article about how you can tell when it’s time to redesign your website, and I also included help on writing effective sales letters. As always, please contact me if I can be of any help!
~Adam

Seven Signs It’s Time for a New Website

If you’ve been in business long enough, you’ve probably seen fresh, shiny new websites and thought, “I wish mine looked like that!” You may be tempted to spring for a new website just because you’ve seen something else you like better, or you’re tired of your current design. However, you may be wasting your hard-earned money. Your current website may already be strong, so why tamper with a winner? There are deeper, more crucial reasons than “how it looks” to go for a new website. Let’s examine seven solid reasons to take on this large project…

Step by Step Process to Writing a Sales Letter

You can write a great sales letter. Sure, you may have to learn some new skills. But keep in mind, the great copywriters of today weren’t born writing great sales letters. They started right where you may be—having never written a sales letter. Or maybe you’ve written a few sales letters, but they have disappointed you. Take heart. In this article, I will show you step by step what you need to put in your sales letters to give them the structure and persuasiveness you may desire…